Why subscribe?

The Power of Promo is a weekly Substack dedicated to helping organizations, businesses, and nonprofits stand out with creative and practical branded merchandise. Each week, Mark J. Resnick, author, and expert in promotional branding, brings fresh product ideas, insider videos, and unique inspiration to existing and potential customers. From trending gift ideas to eco-friendly options and innovative marketing tools, The Power of Promo is your go-to resource for discovering the products that make a lasting impact.

Subscribe for free to get full access to the newsletter and publication archives.

Stay up-to-date

Never miss an update—every new post is sent directly to your email inbox (Thursdays). For a spam-free, ad-free reading experience, plus audio and community features, get the Substack app.